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Profiles in Practice Success with Jennifer Sneeden, Thriving Therapy Practice

Thriving Therapy Practice presents Profiles in Practice Success hosted by Jennifer Sneeden, LMFT.
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Profiles in Practice Success with Jennifer Sneeden, Thriving Therapy Practice
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Now displaying: 2016
Oct 31, 2016

Are you considering moving beyond a traditional private practice?

Do you dream of serving more clients and making a bigger impact on the world?

Dr. Susan Peirce Thompson created Bright Line Eating, a program that has served clients all over the world, and in this episode, she shares just how she did that.

Susan is the real deal. She has helped 4,000 people in 63 countries lose 133,000 pounds. 133,000 pounds!

Her program is based on her work in the neuroscience of weight loss, willpower, and food addiction. She shows people how to break free of addictive food patterns so they can live in a "right-sized body".

What first attracted me to Susan is how passionate and genuine she is about her work and her program. I invited her on the show to learn more about how she built this hugely successful program.

Susan started with one single idea and created a program that serves clients in 63 countries. She's sharing with us exactly how she did that.

In this episode, Susan shares:

  • 2 principles of how to market without your audience feeling like they're being "marketed to"
  • Her big eye-opener when she wanted to write a book
  • How to tell your story in a way that serves and moves your audience
  • The most profound truth she's ever heard about building her business
Oct 27, 2016

Quick! What's the first thing pops into your mind when I say, "SEO"?

Did you say "keywords"?

Keywords have become synonymous with SEO for many of us. But what exactly does that mean?

Keywords are essential to SEO, but they're not the only thing that matters. AND keywords are used differently today than they were in the past. When I created my first website, you could throw a bunch of keywords on your page, and you'd end up at the top of Google. SEO just doesn't work that way anymore.

Google and our clients have both gotten more sophisticated in online searches. So your approach to online marketing needs to become more sophisticated as well.

In this podcast, Daniel Fava, founder of CreateMyTherapistWebsite.com, explains how therapists can boost their SEO. He explains that as Google gets more sophisticated, the way to optimize our websites changes.

Daniel's a proponent of "on-page" SEO, which means SEO for specific content pages on your website. Content like articles, blog posts, videos and podcasts.

In this interview, Daniel shares:

  • Why on-page SEO has become so important
  • Which keywords psychotherapists should optimize for
  • How to track which keywords perform the best
  • How to make your website more readable
  • 5 actions you can take right now to boost your SEO
Oct 20, 2016

As a professional, it's essential that your clients, potential clients, and treatment stakeholders all know, like, and trust you. That's the foundation of all human communication.

"Trust is REQUIRED for people to do business with you", explains Dr. Simone Alicia, our guest in this episode.

Trust is built through effective communication. When you see yourself as competent and competent, others take you seriously and have trust in what you do. As therapists, we need our clients to trust us BEFORE and DURING therapy.

However, the way we communicate with potential clients must be different than the way we communicate in the therapy room. Otherwise, we'll make the wrong impression with potential clients and actually sabotage our success.

Simone is an NLP practitioner, and has used her expertise to develop strategies to help professionals become more powerful communicators.

The first time I met Simone, I was drawn to her. She has a magnetic energy that just lights up a room. She's a living example of the power of her strategies, and in this interview she explains how you can incorporate these strategies as well.

In this episode, Simone shares:

  • How your tone may be sabotaging your success
  • The best communication with potential clients
  • Effective communication techniques in the therapy room
  • How your internal representations affect your communication
Oct 20, 2016

As a professional, it's essential that your clients, potential clients, and treatment stakeholders all know, like, and trust you. That's the foundation of all human communication.

"Trust is REQUIRED for people to do business with you", explains Dr. Simone Alicia, our guest in this episode.

Trust is built through effective communication. When you see yourself as competent and competent, others take you seriously and have trust in what you do. As therapists, we need our clients to trust us BEFORE and DURING therapy.

However, the way we communicate with potential clients must be different than the way we communicate in the therapy room. Otherwise, we'll make the wrong impression with potential clients and actually sabotage our success.

Simone is an NLP practitioner, and has used her expertise to develop strategies to help professionals become more powerful communicators.

The first time I met Simone, I was drawn to her. She has a magnetic energy that just lights up a room. She's a living example of the power of her strategies, and in this interview she explains how you can incorporate these strategies as well.

In this episode, Simone shares:

  • How your tone may be sabotaging your success
  • The best communication with potential clients
  • Effective communication techniques in the therapy room
  • How your internal representations affect your communication
Sep 30, 2016

Online therapy.

We're all intrigued by it, right?

But is it really effective? How does it work exactly? How do you handle the legal & ethical issues?

Well, we've got the answers right here. In this podcast, I interview Steve Bisson, LMHC, who has been doing online counseling for 2 years.

In this interview, Steve shares:

  • Which clients are the best fit for online therapy exactly
  • How the online therapy process works
  • How he integrates online therapy with his traditional practice
  • His advice for a therapist considering online therapy
  • Handling high-risk clients
Sep 28, 2016

Amy Crane is a Facebook Advertising Consultant and the founder of Social Lab Marketing. Frustrated with spending thousands of dollars on traditional marketing for her retail business and seeing little results, Amy decided turned to Facebook Advertising. She quickly realized the power of Facebook Advertising and her overall sales jumped 30% in just a few short weeks. Now she manages over $250K in monthly ad spend for her clients and loves helping other entrepreneurs and business owners build a tribe of raving fans and customers using Facebook Advertising.  

Sep 20, 2016

When Sofia Robirosa started her practice in 2014, she had to learn to walk through her fear and anxiety to build her practice. She started small her first year, getting herself "ready". But by the second year, she was off to the races. Now, she has a thriving, private-pay practice, and helps clients "enjoy the people they live with".

I've had the pleasure of working with Sofia throughout this journey, and it's been amazing to watch what she's built.

In this episode, Sofia shares:

  • The marketing methods she uses to attract clients
  • How she learned to trust herself as a practice owner
  • Her 3 top tips for therapists just starting out
  • The importance of taking action
  • Why it's quality over quantity
Sep 20, 2016

When Sofia Robirosa started her practice in 2014, she had to learn to walk through her fear and anxiety to build her practice. She started small her first year, getting herself "ready". But by the second year, she was off to the races. Now, she has a thriving, private-pay practice, and helps clients "enjoy the people they live with".

I've had the pleasure of working with Sofia throughout this journey, and it's been amazing to watch what she's built.

In this episode, Sofia shares:

  • The marketing methods she uses to attract clients
  • How she learned to trust herself as a practice owner
  • Her 3 top tips for therapists just starting out
  • The importance of taking action
  • Why it's quality over quantity
Sep 10, 2016

Kate Beeders is an internationally known Mindset, Money, & Marketing Expert, specializing in helping passion-driven entrepreneurs be in charge of their own destiny by discovering the secrets of making money faster!

You can learn more about Kate and her work at www.katebeeders.com.

You can also email Kate (info@katebeeders.com) to book a complimentary Money Breakthrough Session.

May 21, 2016

In this interview, Susanne reveals:

  • The three things it takes to be successful in private practice
  • How to keep going when you are overwhelmed by self-doubt
  • Her transition to becoming a successful businesswoman

 

May 11, 2016

You know I'm a big proponent of charging clients for missed sessions, both from a business perspective, but also from a self-worth perspective, valuing your time and what you have to offer.

Marty really opened my eyes with how not charging for missed sessions is actually detrimental to your clients and to the therapeutic relationship.

You can hear him explain this in depth on the podcast.

Mar 9, 2016

One of the questions I get asked most frequently is about how to handle new client calls. Some of you have even confessed to me that you don’t even return phone calls from potential clients. Whether this is from fear, or from not knowing what to say (or both), it doesn’t have to be this way.

In this episode, we’ve got exactly what you need to overcome the fear and develop the right skills to convert potential clients into paying clients.

Jan 26, 2016

Imagine if you could sit down with a branding expert and get her to spill all her secrets about branding, brand loyalty, and getting publicity for your practice?

Well, that's exactly what I've done for you in this podcast! From the moment I met Jessica Ramos, I knew I had to have her on the podcast! Not only does she have 14 years of PR and Marketing experience, Jessica specializes in working with psychotherapists!

Whether you're an individual private practitioner, part of a group practice, or even connected to a treatment center, Jessica really knows her stuff!

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